“But real people don't engage with the world via big ideas. We engage through activities that are scaled to real life. Big ideas—at least the kind we recognize as big ideas—are for big entities: corporations, countries, continents. If we're going to begin operating on a human scale at least some of the time, then we must abandon the one-size-fits-all way of doing things. That's just another artifact of the Industrial Age and its bias toward highly mechanized, repeatable manufacturing.”

Explore more quotes:

About the author

This page was created by our editorial team. Each page is manually curated, researched, collected, and issued by our staff writers. Quotes contained on this page have been double checked for their citations, their accuracy and the impact it will have on our readers.

Kelly Peacock is an accomplished poet and social media expert based in Brooklyn, New York. Kelly has a Bachelor's degree in creative writing from Farieligh Dickinson University and has contributed to many literary and cultural publications. Kelly assists on a wide variety of quote inputting and social media functions for Quote Catalog. Visit her personal website here.

Kendra Syrdal is a writer, editor, partner, and senior publisher for The Thought & Expression Company. Over the last few years she has been personally responsible for writing, editing, and producing over 30+ million pageviews on Thought Catalog.