“Amazon made nearly $1.4 billion in advertising revenue last year — more than Snapchat, Yelp or Pandora. Per eMarketer, it's slated to grow its ad business by another 30% this year to $1.8 billion.”— Sara Fischer, axios.com
“An ad-based publishing model built around maximizing page views quickly and cheaply creates uncomfortable incentives for writers, editors, and readers alike.”— Jia Tolentino, newyorker.com
“Ads do more than just help pay for content. By informing consumers of their changing choices, ads also support innovation that is crucial to the growth of brands, the process of competition and the efficient functioning of markets.”— Mitch Barns, adweek.com