People
Megan Jones

Megan Jones Quotes

Total quotes: 1

Megan Jones

Birthname

AKA: Megan Jones

Nationality: Australia

Occupations: Event Rider, Jockey

Total quotes: 1

“Syndication of influencer content will continue to be a trend because it makes no sense to just pay influencers for content creation. Influencers are the new publishers, and we want to leverage that. Publishers still have value, but their pricing model doesn’t evolve fast enough. If I can find the same audience through keyword targeting against a publisher, for example, I don’t need the publisher’s platform anymore.”

— Megan Jones, Advertisers start placing paid media behind influencer content for lower CPMs

Tagged: Influencer, Marketing, Media

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